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EFFECTS OF MANISA EXPORTERS’ INNOVATION CAPABILITIES ON EXPORT PERFORMANCES

Yıl 2017, ICMEB17 Özel Sayısı, 867 - 879, 01.12.2017

Öz

The purpose of this study is to explore the effects of innovation capabilities on export performances of exporting firms’ in Manisa. Analyses based on the data collected through questionnaires from exporter companies in Manisa show that firms have high levels of innovation capabilities and export performance. Dimensions of innovation capabilities are determined as Behavioral, Product-Process, Marketing and Strategic innovation capabilities. Dimensions of export performance are in the form of Financial Export Performance, Strategic Export Performance and Export Satisfaction. Product- process, behavioral and marketing innovation capabilities have been found to have an effect on enhancing the export performance of companies. Suggestions to increase export are presented to the researchers and managers of exporting or willing to export companies

Kaynakça

  • Athukorala, P., Jayasuriya, S., & Oczkowski, E. (1995). Multinational firms and export performance in developing countries: Some analytical issues and new empirical evidence. Journal of Development Economics, 46(1), 109-122.
  • Ayal, I. (1982). Industry export performance: Assessment and prediction. The Journal of Marketing, 54-61.
  • Büyüköztürk, Ş. (2002). Faktör analizi: Temel kavramlar ve ölçek geliştirmede kullanımı. Kuram ve uygulamada eğitim yönetimi, 32(32), 470-483.
  • Cavusgil, S. T., & Zou, S. (1994). Marketing strategy-performance relationship: An investigation of the empirical link in export market ventures. The Journal of Marketing, 1-21.
  • Chadha, A. (2009). Product cycles, innovation, and exports: A study of Indian pharmaceuticals. World Development, 37(9), 1478-1483.
  • Costa, C., Lages, L. F., & Hortinha, P. (2015). The bright and dark side of CSR in export markets: Its impact on innovation and performance. International Business Review, 24(5), 749-757.
  • Drucker, P. F. & Maciariello, J. A. (2008). Management: Revised Edition. Pymble: Harper Collins.
  • Damanpour, F., Szabat, K. A., & Evan, W. M. (1989). The relationship between types of innovation and organizational performance. Journal of Management Studies, 26(6), 587-602.
  • D’Angelo, A. (2012). Innovation and export performance: A study of Italian high-tech SMEs. Journal of management & governance, 16(3), 393-423.
  • Diamantopoulos, A., & Kakkos, N. (2007). Managerial assessments of export performance: Conceptual framework and empirical illustration. Journal of International Marketing, 15(3), 1-31.
  • Fagerberg, J. (2004). Innovation: A guide to the literature. Georgia Institute of Technology.
  • Flor, M., & Oltra, M. J. (2005). The influence of firms' technological capabilities on export performance in supplier‐dominated industries: The case of ceramic tiles firms. R&D Management, 35(3), 333-347.
  • Gkypali, A., & Tsekouras, K. (2015). Productive performance based on R&D activities of low-tech firms: An antecedent of the decision to export?. Economics of Innovation and New Technology, 24(8), 801-828.
  • Halpern, L., & Muraközy, B. (2012). Innovation, productivity and exports: the case of Hungary. Economics of Innovation and New Technology, 21(2), 151-173.
  • Hundley, G., & Jacobson, C. K. (1998). The effects of the keiretsu on the export performance of Japanese companies: help or hindrance?. Strategic Management Journal, 927-937.
  • Ito, K., & Pucik, V. (1993). R&D spending, domestic competition, and export performance of Japanese manufacturing firms. Strategic Management Journal, 14(1), 61-75.
  • Lachenmaier, S., & Wößmann, L. (2006). Does innovation cause exports? Evidence from exogenous innovation impulses and obstacles using German micro data. Oxford Economic Papers, 58(2), 317-350.
  • Lawson, B., & Samson, D. (2001). Developing innovation capability in organisations: A dynamic capabilities approach. International journal of innovation management, 5(03), 377-400.
  • Leichenko, R. M., & Erickson, R. A. (1997). Foreign direct investment and state export performance. Journal of Regional Science, 37(2), 307-329.
  • Lengler, J. F., Sousa, C. M., Perin, M. G., Sampaio, C. H., & Martínez-López, F. J. (2016). The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs): The non-linear effects of customer orientation. International Small Business Journal, 34(5), 701-727.
  • Lööf, H., & Nabavi, P. (2015). The joint impact of innovation and knowledge spillovers on productivity and growth for exporting firms. The World Economy, 38(4), 730-750.
  • Machikita, T., & Ueki, Y. (2015). Measuring and explaining innovative capability: Evidence from Southeast Asia. Asian Economic Policy Review, 10(1), 152-173.
  • Mitra, A., Sharma, C., & Véganzonès-Varoudakis, M. A. (2014). Trade liberalization, technology transfer, and firms’ productive performance: The case of Indian manufacturing. Journal of Asian Economics, 33, 1-15.
  • Monreal-Pérez, J., Aragón-Sánchez, A., & Sánchez-Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firm: The moderating role of productivity. International Business Review, 21(5), 862-877.
  • McGuinness, N. W., & Little, B. (1981). The influence of product characteristics on the export performance of new industrial products. The Journal of Marketing, 110-122.
  • Noland, M. (1997). Has Asian export performance been unique?. Journal of International Economics, 43(1), 79- 101.
  • Nord, W. R., & Tucker, S. (1987). Implementing routine and radical innovations. Free Press.
  • Oke, A., Burke, G., & Myers, A. (2007). Innovation types and performance in growing UK SMEs. International Journal of Operations & Production Management, 27(7), 735-753.
  • Onağ, O., & Tepeci, M. (2016). Örgütsel öğrenme kabiliyetinin örgütsel yenilikçilik araciliğiyla yeni ürün ve işletme performansina etkisi. Yönetim: İstanbul Üniversitesi İşletme İktisadı Enstitüsü Dergisi, 80, 50-79.
  • Oslo Manual, O. (2005). The measurement of scientific and technological activities. Proposed Guidelines for Collecting and Interpreting Innovation Data. A Joint Publication of OECD and Eurostat.
  • Özçelik, E., & Taymaz, E. (2004). Does innovativeness matter for international competitiveness in developing countries?: The case of Turkish manufacturing industries. Research Policy, 33(3), 409-424.
  • Pérez, J., Aragón-Sánchez, A., & Sánchez-Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firm: The moderating role of productivity. International Business Review, 21(5), 862-877.
  • Piercy, N. F., Katsikeas, C. S., & Cravens, D. W. (1997). Examining the role of buyer-seller relationships in export performance. Journal of World Business, 32(1), 73-86.
  • Romijn, H., & Albaladejo, M. (2002). Determinants of innovation capability in small electronics and software firms in southeast England. Research policy, 31(7), 1053-1067.
  • Roper, S., & Love, J. H. (2002). Innovation and export performance: Evidence from the UK and German manufacturing plants. Research Policy, 31(7), 1087-1102.
  • Sarihan, A. Y., İncaz, S., & Yaprak, B. (2017). Devlet teşviklerinin firmalarin ihracat performansina etkisi: istanbul ihracatçilari örneği. Ataturk University Journal of Economics & Administrative Sciences, 31(3).
  • Schumpeter, J. A. (1951). Essays: On entrepreneurs, innovations, business cycles, and the evolution of capitalism. Transaction Publishers.
  • Shearmur, R., Doloreux, D., & Laperrière, A. (2015). Is the degree of internationalization associated with the use of knowledge intensive services or with innovation?. International Business Review, 24(3), 457-465.
  • Shoham, A. (1998). Export performance: A conceptualization and empirical assessment. Journal of international marketing, 59-81.
  • Tarkan, G., & Tepeci, M. (2006). Örgütsel adalet ve yönetimde merkezileşmenin çalişan hirsizliğina etkileri: Mersin Üniversitesi Turizm Işletmeciliği ve Otelcilik Yüksekokulu öğrenci algilamalari üzerine bir araştirma. Anatolia: Turizm Araştırmaları Dergisi, 17(2), 137-152.
  • Teece, D. J. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13),1319-1350.
  • Tohidi, H., & Jabbari, M. M. (2012). Innovation measurement in current dynamic and competitive environment. Procedia Technology, 1, 556-559.
  • Tsai, K. H., & Yang, S. Y. (2013). Firm innovativeness and business performance: The joint moderating effects of market turbulence and competition. Industrial Marketing Management, 42(8), 1279-1294.
  • Uzkurt, C., Kumar, R., Semih Kimzan, H., & Eminoğlu, G. (2013). Role of innovation in the relationship between organizational culture and firm performance: A study of the banking sector in Turkey. European Journal of innovation management, 16(1), 92-117.
  • Veglio, V., & Zucchella, A. (2015). Entrepreneurial firms in traditional industries. Does innovation matter for international growth?. Journal of International Entrepreneurship, 13(2), 138-152.
  • Vicente, M., Abrantes, J. L., & Teixeira, M. S. (2015). Measuring innovation capability in exporting firms: The INNOVSCALE. International Marketing Review, 32(1), 29-51.
  • Wan, D., Ong, C. H., & Lee, F. (2005). Determinants of firm innovation in Singapore. Technovation, 25(3), 261- 268.
  • Walker, R. M., & Avellaneda, C. (2007). Explaining the diffusion of innovation types amongst high and low innovative localities: A test of the Berry and Barry model. In Proceedings of the 7th Public Management Research Association Conference.
  • Wang, C. L., & Ahmed, P. K. (2004). The development and validation of the organisational innovativeness construct using confirmatory factor analysis. European journal of innovation management, 7(4), 303-313.
  • Wang, G. B., & Guan, J. C. (2009, November). The impact of technological innovation on export performance: Evidence from a cross-country analysis. In Intelligent Computing and Intelligent Systems, 2009. ICIS 2009. IEEE International Conference on (Vol. 3, pp. 393-397). IEEE.
  • Wilkinson, T., & Brouthers, L. E. (2006). Trade promotion and SME export performance. International Business Review, 15(3), 233-252.
  • Xu, Z., Lin, J., & Lin, D. (2008). Networking and innovation in SMEs: Evidence from Guangdong Province, China. Journal of Small Business and Enterprise Development, 15(4), 788-801.
  • Yadav, M. S., Prabhu, J. C., & Chandy, R. K. (2007). Managing the future: CEO attention and innovation outcomes. Journal of Marketing, 71(4), 84-101.
  • Zou, S., Taylor, C. R., & Osland, G. E. (1998). The EXPERF scale: A cross-national generalized export performance measure. Journal of international Marketing, 37-58.

MANİSA İLİNDEKİ İHRACATÇI FİRMALARIN YENİLİK YETENEKLERİNİN İHRACAT PERFORMANSLARINA ETKİLERİ

Yıl 2017, ICMEB17 Özel Sayısı, 867 - 879, 01.12.2017

Öz

Bu çalışmanın amacı, Manisa’da ihracat yapan işletmelerin yenilik yeteneklerinin ihracat performansları üzerindeki etkilerini belirlemektir. Manisa’da ihracat yapan işletmelerden anket yoluyla toplanan veriler üzerinden yapılan analizler, işletmelerin yenilik yeteneklerinin ve ihracat performanslarının yüksek olduğunu göstermektedir. Çalışmada işletmelerin yenilik yeteneklerinin Davranış, Ürün-Süreç, Pazarlama ve Stratejik yenilik yetenekleri boyutlarından oluştuğu saptanmıştır. İhracat performansı boyutlarının ise Finansal İhracat Performansı, Stratejik İhracat Performansı ve İhracat Tatmini şeklinde oluştuğu görülmektedir. Yenilik yetenekleri boyutlarından, Ürün-Süreç, Davranış ve Pazarlama yeniliği yeteneklerinin işletmelerin ihracat performansını artırıcı etkiye sahip oldukları tespit edilmiştir. Araştırmacılara ve ihracat yapan veya yapmayı planlayan işletmelerin yöneticilerine ihracatı artırmak konusunda öneriler sunulmuştur

Kaynakça

  • Athukorala, P., Jayasuriya, S., & Oczkowski, E. (1995). Multinational firms and export performance in developing countries: Some analytical issues and new empirical evidence. Journal of Development Economics, 46(1), 109-122.
  • Ayal, I. (1982). Industry export performance: Assessment and prediction. The Journal of Marketing, 54-61.
  • Büyüköztürk, Ş. (2002). Faktör analizi: Temel kavramlar ve ölçek geliştirmede kullanımı. Kuram ve uygulamada eğitim yönetimi, 32(32), 470-483.
  • Cavusgil, S. T., & Zou, S. (1994). Marketing strategy-performance relationship: An investigation of the empirical link in export market ventures. The Journal of Marketing, 1-21.
  • Chadha, A. (2009). Product cycles, innovation, and exports: A study of Indian pharmaceuticals. World Development, 37(9), 1478-1483.
  • Costa, C., Lages, L. F., & Hortinha, P. (2015). The bright and dark side of CSR in export markets: Its impact on innovation and performance. International Business Review, 24(5), 749-757.
  • Drucker, P. F. & Maciariello, J. A. (2008). Management: Revised Edition. Pymble: Harper Collins.
  • Damanpour, F., Szabat, K. A., & Evan, W. M. (1989). The relationship between types of innovation and organizational performance. Journal of Management Studies, 26(6), 587-602.
  • D’Angelo, A. (2012). Innovation and export performance: A study of Italian high-tech SMEs. Journal of management & governance, 16(3), 393-423.
  • Diamantopoulos, A., & Kakkos, N. (2007). Managerial assessments of export performance: Conceptual framework and empirical illustration. Journal of International Marketing, 15(3), 1-31.
  • Fagerberg, J. (2004). Innovation: A guide to the literature. Georgia Institute of Technology.
  • Flor, M., & Oltra, M. J. (2005). The influence of firms' technological capabilities on export performance in supplier‐dominated industries: The case of ceramic tiles firms. R&D Management, 35(3), 333-347.
  • Gkypali, A., & Tsekouras, K. (2015). Productive performance based on R&D activities of low-tech firms: An antecedent of the decision to export?. Economics of Innovation and New Technology, 24(8), 801-828.
  • Halpern, L., & Muraközy, B. (2012). Innovation, productivity and exports: the case of Hungary. Economics of Innovation and New Technology, 21(2), 151-173.
  • Hundley, G., & Jacobson, C. K. (1998). The effects of the keiretsu on the export performance of Japanese companies: help or hindrance?. Strategic Management Journal, 927-937.
  • Ito, K., & Pucik, V. (1993). R&D spending, domestic competition, and export performance of Japanese manufacturing firms. Strategic Management Journal, 14(1), 61-75.
  • Lachenmaier, S., & Wößmann, L. (2006). Does innovation cause exports? Evidence from exogenous innovation impulses and obstacles using German micro data. Oxford Economic Papers, 58(2), 317-350.
  • Lawson, B., & Samson, D. (2001). Developing innovation capability in organisations: A dynamic capabilities approach. International journal of innovation management, 5(03), 377-400.
  • Leichenko, R. M., & Erickson, R. A. (1997). Foreign direct investment and state export performance. Journal of Regional Science, 37(2), 307-329.
  • Lengler, J. F., Sousa, C. M., Perin, M. G., Sampaio, C. H., & Martínez-López, F. J. (2016). The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs): The non-linear effects of customer orientation. International Small Business Journal, 34(5), 701-727.
  • Lööf, H., & Nabavi, P. (2015). The joint impact of innovation and knowledge spillovers on productivity and growth for exporting firms. The World Economy, 38(4), 730-750.
  • Machikita, T., & Ueki, Y. (2015). Measuring and explaining innovative capability: Evidence from Southeast Asia. Asian Economic Policy Review, 10(1), 152-173.
  • Mitra, A., Sharma, C., & Véganzonès-Varoudakis, M. A. (2014). Trade liberalization, technology transfer, and firms’ productive performance: The case of Indian manufacturing. Journal of Asian Economics, 33, 1-15.
  • Monreal-Pérez, J., Aragón-Sánchez, A., & Sánchez-Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firm: The moderating role of productivity. International Business Review, 21(5), 862-877.
  • McGuinness, N. W., & Little, B. (1981). The influence of product characteristics on the export performance of new industrial products. The Journal of Marketing, 110-122.
  • Noland, M. (1997). Has Asian export performance been unique?. Journal of International Economics, 43(1), 79- 101.
  • Nord, W. R., & Tucker, S. (1987). Implementing routine and radical innovations. Free Press.
  • Oke, A., Burke, G., & Myers, A. (2007). Innovation types and performance in growing UK SMEs. International Journal of Operations & Production Management, 27(7), 735-753.
  • Onağ, O., & Tepeci, M. (2016). Örgütsel öğrenme kabiliyetinin örgütsel yenilikçilik araciliğiyla yeni ürün ve işletme performansina etkisi. Yönetim: İstanbul Üniversitesi İşletme İktisadı Enstitüsü Dergisi, 80, 50-79.
  • Oslo Manual, O. (2005). The measurement of scientific and technological activities. Proposed Guidelines for Collecting and Interpreting Innovation Data. A Joint Publication of OECD and Eurostat.
  • Özçelik, E., & Taymaz, E. (2004). Does innovativeness matter for international competitiveness in developing countries?: The case of Turkish manufacturing industries. Research Policy, 33(3), 409-424.
  • Pérez, J., Aragón-Sánchez, A., & Sánchez-Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firm: The moderating role of productivity. International Business Review, 21(5), 862-877.
  • Piercy, N. F., Katsikeas, C. S., & Cravens, D. W. (1997). Examining the role of buyer-seller relationships in export performance. Journal of World Business, 32(1), 73-86.
  • Romijn, H., & Albaladejo, M. (2002). Determinants of innovation capability in small electronics and software firms in southeast England. Research policy, 31(7), 1053-1067.
  • Roper, S., & Love, J. H. (2002). Innovation and export performance: Evidence from the UK and German manufacturing plants. Research Policy, 31(7), 1087-1102.
  • Sarihan, A. Y., İncaz, S., & Yaprak, B. (2017). Devlet teşviklerinin firmalarin ihracat performansina etkisi: istanbul ihracatçilari örneği. Ataturk University Journal of Economics & Administrative Sciences, 31(3).
  • Schumpeter, J. A. (1951). Essays: On entrepreneurs, innovations, business cycles, and the evolution of capitalism. Transaction Publishers.
  • Shearmur, R., Doloreux, D., & Laperrière, A. (2015). Is the degree of internationalization associated with the use of knowledge intensive services or with innovation?. International Business Review, 24(3), 457-465.
  • Shoham, A. (1998). Export performance: A conceptualization and empirical assessment. Journal of international marketing, 59-81.
  • Tarkan, G., & Tepeci, M. (2006). Örgütsel adalet ve yönetimde merkezileşmenin çalişan hirsizliğina etkileri: Mersin Üniversitesi Turizm Işletmeciliği ve Otelcilik Yüksekokulu öğrenci algilamalari üzerine bir araştirma. Anatolia: Turizm Araştırmaları Dergisi, 17(2), 137-152.
  • Teece, D. J. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13),1319-1350.
  • Tohidi, H., & Jabbari, M. M. (2012). Innovation measurement in current dynamic and competitive environment. Procedia Technology, 1, 556-559.
  • Tsai, K. H., & Yang, S. Y. (2013). Firm innovativeness and business performance: The joint moderating effects of market turbulence and competition. Industrial Marketing Management, 42(8), 1279-1294.
  • Uzkurt, C., Kumar, R., Semih Kimzan, H., & Eminoğlu, G. (2013). Role of innovation in the relationship between organizational culture and firm performance: A study of the banking sector in Turkey. European Journal of innovation management, 16(1), 92-117.
  • Veglio, V., & Zucchella, A. (2015). Entrepreneurial firms in traditional industries. Does innovation matter for international growth?. Journal of International Entrepreneurship, 13(2), 138-152.
  • Vicente, M., Abrantes, J. L., & Teixeira, M. S. (2015). Measuring innovation capability in exporting firms: The INNOVSCALE. International Marketing Review, 32(1), 29-51.
  • Wan, D., Ong, C. H., & Lee, F. (2005). Determinants of firm innovation in Singapore. Technovation, 25(3), 261- 268.
  • Walker, R. M., & Avellaneda, C. (2007). Explaining the diffusion of innovation types amongst high and low innovative localities: A test of the Berry and Barry model. In Proceedings of the 7th Public Management Research Association Conference.
  • Wang, C. L., & Ahmed, P. K. (2004). The development and validation of the organisational innovativeness construct using confirmatory factor analysis. European journal of innovation management, 7(4), 303-313.
  • Wang, G. B., & Guan, J. C. (2009, November). The impact of technological innovation on export performance: Evidence from a cross-country analysis. In Intelligent Computing and Intelligent Systems, 2009. ICIS 2009. IEEE International Conference on (Vol. 3, pp. 393-397). IEEE.
  • Wilkinson, T., & Brouthers, L. E. (2006). Trade promotion and SME export performance. International Business Review, 15(3), 233-252.
  • Xu, Z., Lin, J., & Lin, D. (2008). Networking and innovation in SMEs: Evidence from Guangdong Province, China. Journal of Small Business and Enterprise Development, 15(4), 788-801.
  • Yadav, M. S., Prabhu, J. C., & Chandy, R. K. (2007). Managing the future: CEO attention and innovation outcomes. Journal of Marketing, 71(4), 84-101.
  • Zou, S., Taylor, C. R., & Osland, G. E. (1998). The EXPERF scale: A cross-national generalized export performance measure. Journal of international Marketing, 37-58.
Toplam 54 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Konular Ekonomi
Bölüm Research Article
Yazarlar

Ahmed Yusuf Sarıhan

Mustafa Tepeci Bu kişi benim

Yayımlanma Tarihi 1 Aralık 2017
Gönderilme Tarihi 17 Ekim 2017
Yayımlandığı Sayı Yıl 2017 ICMEB17 Özel Sayısı

Kaynak Göster

APA Sarıhan, A. Y., & Tepeci, M. (2017). MANİSA İLİNDEKİ İHRACATÇI FİRMALARIN YENİLİK YETENEKLERİNİN İHRACAT PERFORMANSLARINA ETKİLERİ. Uluslararası Yönetim İktisat Ve İşletme Dergisi, 13(13), 867-879.